Our Focus: Litter Prevention, Beautification & Greening, Waste Reduction & Recycling
KNCB is primarily a grassroots organization assisting communities with active beautification and anti-litter programs, and helping other communities that want to develop such programs.
Cost/Benefit Ratio: The average NC affiliate produces $34 in value for every $1 of public funds invested.*
Value: Keep NC Beautiful offers hands-on community improvement projects that allow everyone to take personal responsibility for the cleanliness and sustainability of their community environments. We know that North Carolina’s beauty attracts investment through travel and tourism, business and people looking for a better quality of life. KNCB’s work in enhancing and preserving our state’s beauty is our business model.
Great American Cleanup – Keep America Beautiful’s signature program – and the nation’s largest community improvement effort – takes place annually from March 1 through May 31.
Community Improvement Awards – Award schools, nonprofits and individuals with $500 grants annually to conduct community improvement projects
Most Unusual Litter Contest – Award cash prizes bi-annually to individuals or groups who pick up bizarre litter during a community clean-up drive
Tarp Day – An annual event in which local KNCB affiliates work with local law enforcement agencies and solid waste personnel to distribute free tarps (provided by NCDOT) and litter prevention brochures at landfills and recycling centers.
America Recycles Day (ARD) – Celebrated annually on November 15. KNCB hosts an annual recycling collection in Raleigh and Charlotte. Plus, KNCB assists in coordinating many local recycling drives statewide.
Affiliates: KNCB services 35 community affiliates representing 33 counties including Ashe, Bladen, Brunswick, Buncombe, Catawba, Clay, Cleveland, Craven, Cumberland, Davie, Duplin, Durham, Forsyth, Franklin, Gaston (Belmont, Gastonia), Guilford (Greensboro/High Point), Iredell, McDowell, Mecklenburg (County/City of Charlotte), Moore, Nash/Edgecombe, New Hanover, Onslow, Pasquotank, Pitt, Richmond, Robeson, Rockingham, Scotland, Wake, Wilkes and Wilson.
Counties poised to start a community affiliate include Ashe, Clay, Lenoir, Robeson and Rockingham.
KNCB is interested in helping any community with a desire to begin an affiliate program.
Governance: KNCB is governed by an engaged Board of Directors that includes representatives of many of its private-sector partners.
* Keep America Beautiful validates this return on investment from data included in annual cost-benefit analysis reporting required of all Keep America Beautiful affiliates across the country.